

SARASOTA, FL - September 7, 2005 - atLarge, Inc., an award-winning interactive agency, has been selected to develop the interactive campaign and e-commerce platform for the 2006 Sarasota Film Festival.
After reviewing atLarge's interactive success, Sarasota Film Festival Executive Director Jody Kielbasa said he knew atLarge was the interactive agency to deliver the seamless, next generation festival experience. He explained that the Festival's current site was stagnant. "lacking the ability to collect customer information and communicate effectively with our budding audience."
The new site will not only connect with the growing festival audience – it will also provide seamless movie and event ticket purchases, personalized movie schedules that can be forwarded to friends and even suggested movies based on a customer's past selections.
"We accepted this project for one purpose – to revolutionize the Sarasota Film Festival experience. From seamless ticket purchases to instant event updates and a movie schedule that is searchable by every stretch of the imagination – genre, director, actor, title, year made…this new project promises to grow patron relationships as well as box office sales," said atLarge President Anand Pallegar.